Meta Muse outbound calling opens to paid subscribers for US business contacts
Meta’s AI agent can now place calls to US businesses for paying users, ending a limited early-access trial.
Key points
- Outbound calling to US businesses is now available to all Muse paid subscribers.
- Subscription plans cost $20 or $100 per month, granting specific weekly token allowances.
- Free users will soon gain access to new email address functionality within the agent.
Meta has expanded access to its Muse AI agent’s outbound calling feature, allowing paid subscribers to place calls to businesses in the United States, according to a report by TechCrunch.reported This change removes the previous restriction that limited the capability to a small group of early adopters who had to request access explicitly.Meta’s AI assistant can now call US businesses for you, but you must pay for a subscription to use this feature.Meta has transitioned Muse’s outbound calling from a gated early-access trial to a standard paid-tier capability for US business contacts. The feature enables the agent to handle routine communication tasks on behalf of the user, such as contacting service providers or making reservations, thereby automating interactions that typically require human effort and patience.
How we got here
Meta initially tested the outbound calling capability in September, as according to the published report During this initial phase, only a select number of Muse early adopters were able to try the feature.reported These users had to ask the AI explicitly for access to the calling functionality. This limited rollout allowed Meta to evaluate the technical performance and user experience before broadening the availability. The agent has grown to over 10 million users, according to company statements from last month, indicating a significant user base for these new capabilities.reported
Evidence: reported
Meta's Muse can now make calls on your behalf (if you have a paid subscription)aifleet-engadget
What is new
The primary change is the removal of the early-access barrier for outbound calling. Any user who pays for a Muse subscription can now make requests for the agent to place calls to US-based businesses. This includes tasks such as contacting cable companies, the Department of Motor Vehicles, or restaurants that do not offer online reservation systems, according to Alexandr Wang, Meta’s Chief AI Officer.reported The feature is now integrated into the standard paid tier, rather than requiring special permission or invitation.
What to watch
Alexandr Wang indicated that the option to create a Muse email address will soon roll out to free users, according to the published report This suggests a continued expansion of functional capabilities beyond the paid tier, although calling remains exclusive to subscribers.reported Developers should monitor how these communication features integrate with existing workflows and whether the email functionality offers similar automation benefits. The reception of AI-initiated calls by businesses remains a variable, with some receptionists ending calls upon detecting non-human voices.
Availability and limits
Access to outbound calling is strictly limited to paid subscribers of Meta Muse. There is no free tier for this specific capability. The feature currently supports calls to businesses within the United States only; international calling is not mentioned. Users must have an active subscription to utilize the agent for these tasks. The system relies on the user’s account status to gate this functionality, ensuring that only paying customers can automate these interactions.
Why it matters
- Developers integrating with Meta’s ecosystem must account for the paid-only nature of outbound calling when designing automated workflows.
- The expansion to all paid users signals a shift from experimental features to stable, monetized capabilities in consumer AI agents.
- The upcoming free email feature may affect user segmentation strategies, as basic communication tools become more widely accessible.
- Mixed reception from businesses highlights potential friction points in AI-to-human communication that developers must consider.
Topics: Meta, AI agents, Muse, subscriptions, outbound calling
Updated
Then / now / next
Only a select group of early adopters could use Muse’s outbound calling feature after requesting access.
All paid subscribers can place calls to US businesses using the AI agent.
Free users will soon gain access to a new email address creation feature.
Story timeline
- Then Only a select group of early adopters could use Muse’s outbound calling feature after requesting access.
- 12 Nov 2026 Muse can now place calls to U.S. businesses — if you pay
- 12 Nov 2026 Meta's Muse can now make calls on your behalf (if you have a paid subscription)
- Now All paid subscribers can place calls to US businesses using the AI agent.
- Next Free users will soon gain access to a new email address creation feature.
For readers
Developers
- Must design workflows that account for paid-only access to calling features.
- Should consider the variability in business reception of AI-initiated calls.
Consumers
- Can automate tedious tasks like contacting service providers if they pay.
- Must subscribe to $20 or $100 plans to use outbound calling.
Investors
- Observes Meta’s strategy to monetize AI agent capabilities through subscriptions.
- Notes the growth to over 10 million users for the Muse agent.
Numbers in context
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Your choice stays on this device. No public tally.Questions readers ask
Can free users make outbound calls with Muse?
No, outbound calling to US businesses is currently available only to paid subscribers.
How much does a Muse subscription cost?
Plans start at $20 per month for 500 million tokens, with a $100 option for 3 billion tokens.
Will free users get any new features soon?
Yes, the option to make a Muse email address will soon roll out to free users.
Connected stories
Reading receipt
- Outbound calling to US businesses is now available to all Muse paid subscribers.
- Subscription plans cost $20 or $100 per month, granting specific weekly token allowances.
- Free users will soon gain access to new email address functionality within the agent.
Still open: How will the upcoming free email feature impact the overall user base and engagement metrics?
Still open: Will Meta expand outbound calling to international businesses in the future?